Design That Leads Change & Inspires Action

I’m a New York City-based design director leading work across visual design, branding, art direction and UX. I’m passionate about building brands that connect, and I approach every challenge with creativity grounded in commercial insight.

I started my career in editorial design, where I sharpened my instincts for pacing, narrative and visual clarity. Over time, my focus evolved to brands and digital systems, applying a human-centered and data-driven lens to create strategic, impactful design.

I thrive at the intersection of storytelling and business strategy, partnering with organizations to simplify complexity and translate vision into design systems that resonate. I’m especially drawn to mission-driven brands and people with a compelling story to tell.

Current and past clients:
Blue Wolf Capital Partners, Brooklyn Industries, Gates Foundation, Google, Heineken, Jonathan Adler, Pfizer, Quartet Health, Rockefeller Foundation, Subaru, and more.

Favorite things:
Street photography, contemporary art, painting, museum-hopping, mid-century interior design, horror films, botanical gardens, reefkeeping, upstate cabins, and the best little buddy — my cat, Bowie.

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©2025_Alyssa Yeager